Al-Muqarram Auto Spare Parts Trading (A-MAP) develops closer business bonds with Nasser Bin Abdul Latif Al Serkal Est. – There by taking another step forward in its commitment to building strong business relationships. Boosted by this partnership A-MAP establishes its position as an integral part of the Al Serkal’s current retail expansion across the UAE. Simultaneously A-MAP will play a key role in enhancing the sale of its Solite brand of batteries and serve the UAE’s growing customer base more efficiently. Al-Muqarram Auto Spare Parts Trading (A-MAP) is one of the largest distributors of automotive products in the region and attributes its success to reliable brands, top class service personnel and ready availability of goods, supported by a reliable distribution network. Located in the heart of Dubai’s main business trading hub, A-MAP presently operates a network of branches in Qatar, China, South Africa and USA. Asad Badami Managing Director of A-MAP said: “We are happy to be consolidating our relationship with Nasser Bin Abdul Latif Al Serkal Est. Our two companies have a strong strategic fit which will only help to leverage our respective brands. Al Serkal is looking to expand its retail network by another 3 outlets by mid- 2017, adding to the current 12 locations. As a result, it will give our brands wider reach and maximize market penetration. We are presently working on further initiatives for closer collaboration.”